Blog
The 6 Best Reasons to Buy
Your Engagement Ring Online
Are you nervous?
Maybe you should be.
Buying something as costly and meaningful as an engagement ring online can seem a little... risky.
You’ve probably already heard plenty of reasons why you should not buy an engagement ring online.
What if you get scammed?
What if you need help, information, and advice from a human instead of a chatbot? What if you can’t see and feel the piece before you buy it?
We understand.
Your concerns are valid. But get ready to relax. Because after you read these six reasons to buy your engagement ring online you’ll be clicking “add to cart” in no time.
1. It's easy.
This one is so obvious it almost didn’t make the list. The online shopping experience is normal for pretty much everyone now. Chances are, you bought something on Amazon recently or ordered your groceries online. Why? Because it’s quick and convenient. You don’t have to catch the train or battle traffic, and you don’t have to schedule it into your day or wait in line.
The same is true for buying an engagement ring online. It’s easy. You don’t have to go on a treasure hunt from jeweler to jeweler. You can “window shop” from your couch. And speaking of shopping comfortably...
2. It’s a fun and stress-free experience.
Sometimes it’s easy to forget: Ring shopping is supposed to be fun! This is an exciting once-in-a-lifetime opportunity. Take your time and enjoy the journey. Make it a thing.
Buying your engagement ring online helps you do that.
As you know, shopping online is a completely different experience than shopping in a store. And that’s a very positive difference when it comes to browsing for an engagement ring. Instead of bustling around town, you and your loved one can cozy up and discover the perfect ring together, without all the stressful distractions.
3. You can shop freely at your own pace.
No one likes the feeling of walking into a jewelry store and getting bombarded by commission-oriented salespeople who try to convince you to buy this or that ring.
Working with a salesperson—no matter who they are—can add a sense of pressure to the experience, which makes it harder to think clearly and shop thoughtfully.
But when you shop online, you never feel like there are dollar signs floating above your head. You can simply explore in peace, and you can go as quickly or slowly as you want.
4. You get access to a larger selection.
The wider the selection, the greater your chances of discovering the exact ring you and your loved one are looking for.
After all, you’re looking for the perfect ring. Not just the best ring among the available options. This isn’t the time to settle for “good enough,” right?
And obviously, shopping online gives you access to a virtually unlimited number of options. Go anywhere at any time. No longer are you tied to a geographic location or restrained by what’s in stock in your local jeweler’s backroom.
So not only do you get more design options, but you also get more options in terms of cost.
5. Online-only jewelry shops are sometimes less expensive.
Why? Because ecommerce (online-only) jewelry studios don’t have the overhead costs that brick-and-mortar retailers do. They don’t have the same expenses that those big-box chains have.
And that’s good news for you when they factor that into their pricing structures. Of course, this isn’t always true, but it’s definitely one of the best reasons to shop for an engagement ring online. (By the way. Here’s the comforting truth about engagement ring budgeting.)
6. You often get better customer service.
There are three reasons why.
First, online-only jewelers tend to be more accessible. They often have longer hours of availability and more contact options too (including quick-and-easy chat features).
Second, they tend to be small enough businesses to offer one-on-one, highly personalized service. And when you’re working with someone who knows you and gets your story, it makes the whole journey feel more comfortable.
And third, they completely understand the limitations of a virtual shopping experience. So they tend to be more flexible when it comes to warranties, returns, and repairs.
So there you have it. Those are the six best reasons to buy your engagement ring online instead of in-store.
But What About Melanie Casey Fine Jewelry?
We exist to offer you extraordinary customer care and exquisitely handcrafted engagement rings. We’re here for you every step of the way.
And get ready to shop with a renewed peace of mind because we’ve already answered all your questions.
Still feeling unsure about things?
We have a friendly team of Customer Care Specialists who would be happy to talk with you about any questions or concerns.